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Episode #367 - The Challenges of Empowering Student Fitness - with McCartney Aldous

Published: March 22, 2024, 12:30 a.m.

Hi there and welcome back to another edition of ScaleUp Radio, the podcast inspired by the Entrepreneurial ScaleUp System and designed to make navigating our ScaleUp journeys that little bit easier by learning from others' experiences.

I\u2019m Kevin Brent and this week on the show I\u2019m joined by McCartney Aldous, founder of The Student PT. McCartney's vision? To revolutionise university life by connecting students through exercise, improving both their mental health and social lives.\xa0

He candidly shares his early challenge: jumping too quickly into building an app without thorough market research. Now, he's recalibrating with a focus on deep market understanding, building his personal training business for financial backing, and seeking crucial partnerships with universities and gyms.\xa0

It's a tale of resilience, strategic pivots, and the power of community in the fitness industry.\xa0

Make sure you don\u2019t miss any future episodes by subscribing to ScaleUp Radio wherever
you like to listen to your podcasts.\xa0

Stay tuned for an inspiring session filled with valuable insights for every aspiring entrepreneur.

Scaling up your business isn't easy, and can be a little daunting. Let ScaleUp Radio make it a little easier for you. With guests who have been where you are now, and can offer their thoughts and advice on several aspects of business. ScaleUp Radio is the business podcast you've been waiting for.

If you would like to be a guest on ScaleUp Radio, please click here:

https://bizsmarts.co.uk/scaleupradio/apply

You can get in touch with Kevin here:

kevin@biz-smart.co.uk

Kevin's Latest Book Is Available!

Drawing on BizSmart\u2019s own research and experiences of working with hundreds of owner-managers, Kevin Brent explores the key reasons why most organisations do not scale and how the challenges change as they reach different milestones on the ScaleUp Journey. He then details a practical step by step guide to successfully navigate between the milestones in the form of ESUS - a proven system for entrepreneurs to scale up.