Mark Sellers Shares a Respectful Cold-Calling Method, Ep #399

Published: April 24, 2024, 7 a.m.

Between people not answering calls from phone numbers they don\u2019t recognize, to spam filters, to people silencing their phones\u2014it\u2019s become harder and harder to connect when making cold calls. What is a salesperson supposed to do?\xa0

Mark Sellers joins me in this episode of Sales Reinvented to share how he navigates making cold calls (or sending cold emails) in a way that captures his prospect\u2019s interest\u2014and respects their time.

Outline of This Episode
  • [1:17] Is cold-calling still relevant?
  • [3:04] Is cold-calling an art and science?
  • [3:38] How Mark prepares for cold-calling
  • [5:51] How to capture a prospect\u2019s interest
  • [7:58] Why Mark is a fan of using scripts
  • [10:16] Tools and strategies to leverage
  • [12:25] Mark\u2019s top cold-calling dos and don\u2019ts
  • [15:52] The best way to handle objections
Connect with Mark Sellers Connect With Paul Watts\xa0

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