Podcasts Business Sales Reinvented Leverage Your LinkedIn Profile as a Pre-Sales Tool per Mark White, Ep #397

Leverage Your LinkedIn Profile as a Pre-Sales Tool per Mark White, Ep #397

Published: April 10, 2024, 8 a.m.

Until you meet someone, the only thing(s) you have to go off of is what you\u2019ve learned about them online. When you create a LinkedIn profile, it\u2019s indexed by search engines. It\u2019s usually the first result when you Google someone\u2019s name. It\u2019s also a great place to learn about someone. You want your profile to give them the\xa0right\xa0information. Learn how to leverage your LinkedIn profile as a pre-sales tool in this episode of Sales Reinvented with special guest Mark White.

Outline of This Episode
  • [1:26] Why a compelling LinkedIn profile is key
  • [2:55] The elements that have the greatest impact
  • [6:02] How to tell your professional story on LinkedIn
  • [7:45] Build \u201cknow\u201d and \u201clike\u201d before \u201ctrust\u201d
  • [10:31] How often to update your LinkedIn profile\xa0
  • [12:18] Use your customers to build a better LinkedIn profile
  • [14:01] Mark\u2019s top LinkedIn profile dos and don\u2019ts\xa0
  • [16:56] Leverage your LinkedIn profile as a pre-sales tool\xa0
Resources & People Mentioned Connect with Mark White Connect With Paul Watts\xa0

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