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Published: Feb. 28, 2024, 8 a.m.

If you want to gain visibility, authority, and generate leads that create revenue, a compelling LinkedIn profile is highly encouraged. Sheral DeVaughn is also a fan of leveraging video whenever possible. She shares why it\u2019s important to get your face on camera\u2014and how it helps you connect with potential clients\u2014in this episode of Sales Reinvented.\xa0

Outline of This Episode

• [1:17] Why a compelling LinkedIn profile is important
• [1:55] Why Sheral focuses on the featured section
• [3:09] How to tell your professional story on LinkedIn
• [4:30] Balancing professionalism and personality\xa0
• [6:09] How often to update your LinkedIn profile\xa0
• [7:24] What to monitor on your LinkedIn profile
• [8:39] Sheral\u2019s top LinkedIn profile dos and don\u2019ts\xa0
• [10:50] Demonstrate how you solve your prospect\u2019s problem(s)

Connect with Sheral Devaughn

• Connect on\xa0LinkedIn
• Follow on\xa0Twitter

Connect With Paul Watts\xa0

• LinkedIn
• Twitter\xa0

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