Sell with a Story Storytelling for Salespeople with Paul Andrew Smith

Published: Jan. 6, 2021, 1:50 p.m.

All of us are natural storytellers, but how can we leverage storytelling in sales? In today\u2019s Expert Insight Interview, we welcome Paul Andrew Smith to discuss his new book Sell with a Story: How to Capture Attention, Build Trust, and Close the Sale.