Hello and welcome to the Sales Insights with Sarah Podcast.\xa0 In this episode, Sarah Downs talks about the importance of aligning sales and marketing within your organisation.\xa0
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Sarah shares 3 Key Lessons that she\u2019s taken away from her experience so far. \xa0
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In this podcast, Sarah will openly share the good, the bad and the ugly of her entrepreneurial journey to date and also interview others to share their own sales insights.
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\u2666\ufe0fCONNECT WITH SARAH\xa0 https://linktr.ee/SarahDowns\xa0
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\u2666\ufe0fKEY TAKEAWAYS:\xa0
The alignment of sales and marketing can make a huge difference. \xa0
Marketing on its own doesn\u2019t work.\xa0
Sales on its own is extremely labour-intensive without the right marketing support.\xa0
Tactics like PR, social media, campaigns are great for short term wins.\xa0
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\u2666\ufe0f EPISODE QUOTES
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\u201cThis may be slightly controversial\u201d
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\u201cLikely to fall through the cracks and cause more damage\u201d
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\u201cIt can be as little as 5%\u201d
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\u201cIt\u2019s like starting brain surgery without doing the MRI\u201d
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\u2666\ufe0fABOUT THE HOST:
Sarah Downs is a business owner, founding 2 x businesses in the last 5 years.\xa0 She is an experienced sales and business development professional who understands the importance of building strong relationships and getting results, which has driven her successful career to date. Sarah has been involved with a number of Third Sector boards as an advisor and non-executive director.
Having previously worked in Trauma Orthopaedic Nursing, Sarah is no stranger to working under extreme pressure. It goes without saying that Sarah is passionate about people. She uses her experience to support CEO\u2019s, MD\u2019s and Sales Professionals to achieve their business goals.\xa0 Sarah has helped business owners to start-up, grow and diversify their businesses in various sectors such as Technology, Oil & Gas, Offshore Renewables, Nuclear and Professional Services.
\xa0Sarah openly documents the good, the bad and the ugly of her entrepreneurial journey and is visible across a number of platforms. \xa0
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\u2666\ufe0fCONNECT WITH SARAH\xa0 https://linktr.ee/SarahDowns\xa0
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\u2666\ufe0fENJOY THIS EPISODE?
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Sarah is on a mission to get Business Professionals around the world to share their Sales Insights.\xa0 So how can you help us make a huge difference to the number of business and sales professionals we reach each month\u2026..
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1.\xa0 \xa0 \xa0 Subscribe & Review the Podcast\xa0
2.\xa0 \xa0 \xa0 Tell a friend (it\u2019s free)
3.\xa0 \xa0 \xa0 Share this podcast on your social channels
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Thank you in advance!
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