Everything You Need to Know about Mattress Sales with Resident's Bob McCarthy
This is episode 659.
Read the complete transcript on the Sales Game Changers Podcast website here.
Purchase Fred Diamond\u2019s best-sellers\xa0Love, Hope, Lyme: What Family Members, Partners, and Friends Who Love a Chronic Lyme Survivor Need to Know\xa0and\xa0Insights for Sales Game Changers\xa0now!
Register for the IES Women in Sales Leadership Development programs\xa0here.
Today\u2019s show featured an interview with Bob McCarthy, Managing Director at the\xa0Resident mattress company.
BOB\u2019S ADVICE:\xa0 \u201cHave a story about how your product that you\u2019re selling positively impacts your customer\u2019s P&L. Being able to articulate how your product impacts the P&L of your customer is extremely important. Have that story nailed when you\u2019re talking to your customer.\u201d