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Sue Zimmerman, the creator of the online Instagram course Ready, Set, Gram! In addition to her popular instruction, Sue is also a powerful speaker on prominent stages like Social Media Marketing World, and a highly sought after business coach. She's passionate about teaching business owners and marketing professionals how to leverage the power of Instagram to get tangible business results.

Famous Five:

• Favorite Book? \u2013 Book Yourself Solid
• What CEO do you follow? \u2013 Sophia Amoruso
• Favorite online tool? \u2014 Dropbox

• Do you get 8 hours of sleep?\u2014 \u201cAbsolutely. I have to\u201d
• If you could let your 20 year old self know one thing, what would it be? \u2013 \u201cI wish I knew how to collaborate with people who I knew, like and trust.\u201d

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Time Stamped Show Notes:

• 01:37 \u2013 Nathan introduces Sue to the show
• 02:40 \u2013 Sue\u2019s focus at the moment
• • 02:45 \u2013 How to leverage power of Instagram stories
• 03:04 \u2013 How Sue makes money in teaching
• • 03:17 \u2013 Successful online courses
  • 03:56 \u2013 Paid webinar
  • 04:18\xa0 - Sent email to list of a little over 21,000
• 05:24 \u2013 Registration from the list
• • 05:50 \u2013 Thousand seats for webinar
  • 05:58 \u2013 UTM links
• 06:20 \u2013 Maximum revenue for successful campaign
• • 06:26 \u2013 Between $5,000 and $10,000 on a week\xa0 preparation
• 07:10 \u2013 How to manage priorities with the team
• • 07:23 \u2013 Nurture sales funnel
  • 07:48 \u2013 Ready, Set, Gram
• 08:43 \u2013 Partnered with trusted affiliate
• 09:27 \u2013 Business model
• • 09:35 \u2013 Online marketing educators
• 09: 58 \u2013 Payment per student
• • 10:09 \u2013 $700/month on a 6-month plan
• 10:33 \u2013 Create a micro community
• 11:25 \u2013 Total revenue for 2015
• 11:35 \u2013 Goal for 2016
• 12:03 \u2013 Closed her store last year
• • 12:27 \u2013 Started her store in 2007
• 12:52 \u2013 Sue\u2019s payment per speech
• • 13:05 \u2013 First paid speaking gig
  • 14:04 \u2013 Different ways to get compensation when you speak
• 14:40 \u2013 Connect with Sue thru her Instagram and use the hashtag #suebmademedoit and tag her and Nathan
• 17:35 \u2013 The Famous Five

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3 Key Points:

• Take the risk\u2014removing something valuable from your live is worth it if that valuable thing keeps you from growing.
• It always feels good to be able to help and empower people.
• Focus on your priorities \u2013 teamwork always come in handy.

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Resources Mentioned:

• Toptal\xa0\u2013 Nathan found his development team using Toptal\xa0 for his new business Send Later. He was able to keep 100% equity and didn\u2019t have to hire a co-founder due to quality of Toptal\xa0 developers.
• Host Gator\xa0\u2013 The site Nathan uses to buy his domain names and hosting for cheapest price possible.
• Freshbooks\xa0\u2013 The site Nathan uses to manage his invoices and accounts.
• Leadpages\xa0 \u2013 The drag and drop tool Nathan uses to quickly create his webinar landing pages which convert at 35%+
• Audible\xa0\u2013 Nathan uses Audible when he\u2019s driving from Austin to San Antonio (1.5 hour drive) to listen to audio books.
• @suebzimmerman \u2013 Sue\u2019s Instagram
• SueBZimmerman.com \u2013 Sue\u2019s website
• Show Notes provided by Mallard Creatives

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