This week, Ryan talks with Mimi Lombardo and Randi Packard, two accomplished fashion professionals about how the industry has changed over the years and what brands need to do in order to succeed.\xa0 Hear about the crucial importance of affiliate links, why it is essential for PR executives to truly believe in their clients and what makes Montreal so special.\xa0 Mimi, a fashion director, writer and stylist has created content for a number of luxury publications such as Ritz-Carlton. Randi, a former RealSimple editor, is now a PR and media consultant.\xa0
Ryan\u2019s Rants & Raves is a podcast series on fashion, design and all things Qu\xe9bec produced by the Qu\xe9bec Government Office in New York and hosted by Fashion Attach\xe9 Ryan McInturf.