Technology in the brand experience
Ryan and his colleague Susan Pak discuss digital transformation\xa0 in the retail industry\xa0 with Etienne M\xe9rineau,\xa0 cofounder of HeyDay. \xa0 The conversational AI platform\xa0 was recently acquired by another Canadian business, Hootsuite.\xa0 M\xe9rineau discusses how\xa0 technology has reshaped the brand experience and ways retailers can stay relevant.
Ryan\u2019s Rants & Raves is a podcast series on fashion, design and all things Qu\xe9bec produced by the Qu\xe9bec Government Office in New York and hosted by Fashion Attach\xe9 Ryan McInturf.