This week, in a change to the usual setlist;\xa0Ian Truscott\xa0and regular guest,\xa0Jeff Clark, rockstar strategy advisor and former Research Director at SiriusDecisions/Forrester are joined by\xa0Simon Daniels a friend of the show, previous guest, marketing operations leader and co-host of the podcast What's MOps Got To Do With It and they discuss all things marketing operations (which you may recall is our 5th F'in' Marketing Fundamental) from defining its role, aligning with the business, the skills needed and what a CMO should not be asking their MOps team to do.\nAnd it wouldn't be Friday without Ian winding down the week with his content marketing guru,\xa0Robert Rose, the Chief Trouble Maker at\xa0The Content Advisory\xa0in the Rockstar CMO virtual bar, where, over a cocktail, they ponder Elon Musk buying Twitter, how he's decided he no longer wants to rent that land and what this means for the rest of us.\nEnjoy!\xa0\n\xa0\nThe people:\n\nIan Truscott on\xa0LinkedIn\xa0and\xa0Twitter\xa0\n\nJeff Clark on\xa0LinkedIn\xa0and\xa0Twitter\n\n\nSimon Daniels on\xa0LinkedIn\xa0and\xa0Twitter\n\n\nRobert Rose on\xa0Twitter\xa0and\xa0LinkedIn\n\n\n\xa0\nThe mentions:\n\n\nWhat's MOPS Got to Do With It\xa0with Simon Daniels & Karla Wentworth\n\nSimon on Episode 37\n\n\nRobert's\xa0The Content Advisory Blog\n\n\nRobert's podcast with Joe Pulizzi -\xa0This Old Marketing\xa0\n\n\xa0\nThe music:\n\n\nPiano Music is by Johnny Easton, shared under a creative commons license\n\nStienski & Mass Media - We'll be right back\xa0on YouTube\n\n\nOperation Blade (Bass In The Place) by Public Domain -\xa0on Spotify\n\n\n\xa0\nPrevious episodes, show notes and transcripts are on\xa0Rockstar CMO FM and the podcast is available on all your favorite platforms, including\xa0Apple\xa0and\xa0Spotify.\nLearn more about your ad choices. Visit megaphone.fm/adchoices