How to build a successful value-driven membership model

Published: Feb. 26, 2021, 6:49 p.m.

b"In this episode of our 'Future of Journalism' podcast, we look at the values that drive a thriving membership model at an Argentinean news site We talk to one of Latin America's most senior journalists Chani Guyot whose news website RED/ACCI\\xd3N runs a successful membership model that goes beyond being a revenue stream. We look at how the news outlet engages with members as part of its journalistic mission, and how listening closely to the needs of their audience is a step towards building trust and empathy and bridging polarisation in society.\\nFind a full transcript and more information on our website: https://reutersinstitute.politics.ox.ac.uk/risj-review?review_types=14&filtered=Filter\\n\\nGuest: Chani Guyot is the CEO and Publisher of Argentinean news site RED/ACCI\\xd3N. He is former Editor-in-Chief of La Naci\\xf3n, one of the country's biggest newspapers.\\nHost: Federica Cherubini is the Head of Leadership Programmes at the Reuters Institute."