How Yahoo is Helping Brands Drive Omni Engagement

Published: Feb. 14, 2022, 4:16 p.m.

Iv\xe1n Markman has a rich history in the B2B media landscape, and now he\u2019s helping Yahoo shape its solutions for its business clients \u2014 especially brands and retailers. \n \nDuring this episode of Retail Remix, he outlines how the Yahoo business is evolving its solutions and experiences to align with new consumer behaviors.