How Brilliant Earth Became a Purpose-Driven Innovator
Brilliant Earth made a splash in the retail industry with its emphasis on ethical sourcing and it\u2019s digital-first business model. Over the past 15 years, the company has maintained its dedication to both by prioritizing purpose-driven business strategy and experience innovation. \n\nBut what\u2019s driving Brilliant Earth today, while so many businesses are trying to find their footing and forge a path for the future? We sit down with Co-Founder and CEO Beth Gerstein to talk about what drives her as a leader\u2014and what drives the business at large.