234. A look at Back to School 2021 consumer research

Published: Aug. 24, 2021, 10 a.m.

It\u2019s back to school season, which means something different to everyone \u2013 especially in the world of retail. Katherine Cullen, NRF\u2019s Head of Consumer Research, explores the topic and what it means for retailers as well as parents.\xa0

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