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Thank you for listening to Remodeling Mastery! Make sure to subscribe today so you never miss our latest episode. You only need to search for \u201cRemodeling Mastery\u201d on the podcast app of your choice.\n\nPart 1. Going Virtual\n\nWe\u2019ve always known that it\u2019s going to be an all-virtual world. Not right now, but soon--maybe in another few years. The COVID-19 pandemic has changed this expectation, however. It forced everything into going virtual. According to Mark, many remodelers have been pulled into virtual and Zoom selling, and those who embraced the process have seen many good returns. \n\n\u201cThere are a lot of benefits,\u201d says Mark. \u201cAnd one of the benefits is the number of leads that you can do in a particular month. Based on my analysis, you can literally double the number of sales that you\u2019re able to do, if--in fact--you can become really proficient at it.\u201d He shares some handy tips to help you make more effective at going virtual:\n\n1. Having an established sales process is even more crucial when going virtual. \n2. In a virtual interaction, aesthetics should be taken into account because of certain limitations.\n3. Company presentation should be focused on more. Make sure you\u2019re using the right videos, portfolio, and graphics to tell your company\u2019s story.\n4. Keep your visuals consistent.\n5. Set the right pace and cadence in a virtual interaction.\n6. Practice how you set the agenda.\n\nOnce you embrace going virtual and become better at it, adapting to the current situation and taking your business to the next level is more worry-free.\n\nPart 2. Interview with Dave Smith, Founder of Smithouse Construction\n\nIn the second part of our podcast, Mark interviews Dave Smith, founder of Smithouse Construction, a design build firm near the Baltimore area. Dave has made virtual meetings and Zoom selling an integral part of his business process. \u201cWe started dabbling with Google Hangouts, and just started having some remote meetings internally\u2026and virtual meetings with clients,\u201d says Dave. \n\nHe eventually settled on using Zoom as his platform for virtual meetings and sales. \u201cIt\u2019s been a game-changer in terms of how quickly we can respond to leads that are coming in\u2026We\u2019re having more leads than we\u2019ve had before.\u201d Tune in as Mark and Dave talk more on how you can seamlessly--and effectively--integrate virtual and Zoom selling into your business.