Future Live: Recruitment Marketing
Back in April, I ran a live podcast conference on the future of talent acquisition in partnership with the team at TA Tech. We had ten excellent speakers across five topic sessions, and I'm delighted to now be able to bring the content to you as a series of podcasts. I'll be releasing these every Friday for the next five weeks, so if you don't want to miss them, make sure you have subscribed to the show.\n\nFirst up is our session on the future recruitment marketing featuring Allyn Bailey from Intel and Chris Forman from Appcast. This was a really lively debate with a big focus on the current inversion we are seeing in the talent market and the transformative effect it is likely to have on recruitment marketing. \n\nIn the conversation, we discuss: \n\n\xa0\xa0\xa0\u25aa\xa0\xa0\xa0The inverted job market and the change it might drive in recruitment marketing.\n\n\xa0\xa0\xa0\u25aa\xa0\xa0\xa0What is driving the change in job seeker behaviour?\n\n\xa0\xa0\xa0\u25aa\xa0\xa0\xa0A critical need to think differently\n\n\xa0\xa0\xa0\u25aa\xa0\xa0\xa0Precision targeting and segmentation\n\n\xa0\xa0\xa0\u25aa\xa0\xa0\xa0Recruitment marketers need to be technology wizards.\n\n\xa0\xa0\xa0\u25aa\xa0\xa0\xa0The rise of the dedicated recruitment marketing function\n\n\xa0\xa0\xa0\u25aa\xa0\xa0\xa0Autonomous matching\n\n\xa0\xa0\xa0\u25aa\xa0\xa0\xa0What recruitment marketing will look like in two years\n\xa0\xa0\xa0\n\nListen to this podcast on Apple Podcasts.