Ep 573: The Power Of Employee Value Propositions
Employer Value Propositions are potent tools that attract talent, retain talent, and shape the future of organizations. However, we don't talk about EVPS enough, and they are regularly confused with Employer Brands when they are discussed. So, what are the benefits of an effective EVP, and do you define one?\n\nMy guest this week is Vicki Saunders, Founder of The EVP Consultancy. Vicki is a highly experienced expert in this field and has worked on EVPs in-house at Currys, BAE Systems, and Boots. She has a vast amount of knowledge to share, and this is an absolutely must-listen episode.\n\nIn the interview, we discuss:\n\nThe difference between EVP, Employer Branding, and Recruitment Marketing\n\nThe value to employers of an effective EVP\n\nStrategic workforce planning and building the future of the organization\n\nSupporting DE&I\n\nWhere should the responsibility for EVP sit?\n\nAuthentic, Differentiated, Resonating, and Future Focused\n\nPillars are proof points.\n\nMeasurement\n\nInternal Comms and Employee Experience\n\nThe role of technology\n\nAnticipating the future and evolving\n\n\nListen to this podcast on Apple Podcasts.