Ep 303: Forever Employable
Personal branding is something we've been talking about for at least a decade now, and it sometimes feels that much of advice that is shared is unrealistic and somewhat divorced from most people's reality.\n\nWith the global economic crisis causing many people to rethink their long-held career plans, arguably personal branding has never been more critical, and some fresh thinking and new ideas are desperately needed.\n\nMy guest this week is consultant, author and speaker Jeff Gothelf. Jeff's new book "Forever Employable" is fantastic and offers advice and insights on personal branding that are relevant, realistic and achievable. This interview is a must-listen for everyone in the difficult times we are currently going through.\n\nIn the interview, we discuss:\n\n\xa0\xa0\xa0\u2022\xa0\xa0\xa0The story behind "Forever Employable"\n\n\xa0\xa0\xa0\u2022\xa0\xa0\xa0Personal branding in 2020\n\n\xa0\xa0\xa0\u2022\xa0\xa0\xa0The end of corporate loyalty\n\n\xa0\xa0\xa0\u2022\xa0\xa0\xa0Creating a safety net of opportunity\n\n\xa0\xa0\xa0\u2022\xa0\xa0\xa0Planting your flag and building a personal platform\n\n\xa0\xa0\xa0\u2022\xa0\xa0\xa0Standing out from the noise via humility and vulnerability\n\n\xa0\xa0\xa0\u2022\xa0\xa0\xa0Are preconceived ideas about talent making employers miss out on valuable skills\n\n\xa0\xa0\xa0\u2022\xa0\xa0\xa0What does the future of work look like and what tools do we need\n\n\nSubscribe to this podcast in Apple Podcasts