Scott's Thoughts: Digital vs OOH -- Benjamin Shapiro // I Hear Everything
b'
Benjamin Shapiro, Founder and CEO of I Hear Everything, talks about what\'s happening in brand marketing with Scott Harkey. Marketing that resonates with customers\' values is more relevant than ever today. When your messaging aligns with what they care about, they are more likely to pay attention and connect with your brand, but you first have to understand who they are. Today, Benjamin and Scott discuss their thoughts on how you can better understand your customers\' values. Show Notes
Connect With:
- Benjamin Shapiro: Website // LinkedIn // Twitter
- Scott Harkey: Email // LinkedIn // Twitter
- I Hear Everything: IHearEverything.com // LinkedIn
See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
'