How Conor McGregor Used Customer Research to Win Mobile Gaming -- Justin Chen // PickFu

Published: July 17, 2023, noon

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The mobile gaming space is intense. One of the biggest issues with many games is that they fail on launch. They think it will be great, but they don\'t get the downloads. Maybe the marketing doesn\'t hit, or maybe the app icons aren\'t attractive enough. There\\u2019s only one way to find out: consumer research. Listen to Justin Chen, Co-founder of PickFu, as he discusses how Conor McGregor used customer research to win mobile gaming. Show Notes

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