E14 - Kfir Damari (Space IL, Tabookey)
In this episode we speak with Kfir Damari, COO of Tabookey and Co-Founder of Space IL. \n\nListen on RealLifeSuperPowers website: https://reallifesuperpowers.com/podcast/kfir-damari-space-il-tabookey/\n\nKfir made history by founding a company that is the first private organization to ever reach the moon! It\u2019s a bitter sweet achievement because the official goal was to soft land on the moon, making Israel the fourth nation in the world to do so. But as life (or physics) would have it, Beresheet, the lunar lander that the team built, failed to do so and crashed on the moon at a speed of 1km per second (making Israel the 7th nation to orbit the moon).\n\nFailure is a funny word to use in this respect for reasons that are self explanatory. But above all, the high level goal of the mission was to create an effect similar to the Apollo effect that will inspire younger generations to go and study science and technology and to set moonshot goals for themselves. \n\nIn order to do that Kfir and his team spent years visiting schools across Israel, giving talks to kids, telling them the story of Space IL. As the venture progressed more and more volunteers joined this mission and the educational aspects of the project became the core values of it (and its true success). To date they\u2019ve reached more than a million kids. \n\nThere\u2019s a lot to be learned from Kfir\u2019s mindset. We asked him what set his heart to go for the project. He said \u201cit was mainly that it was an impossible mission\u201d. He wanted to do something bigger than life. To make an impact. To take an impossible mission and show that it\u2019s possible. \n\nWe discuss:\n\n\u2022 How Space IL started\n\u2022 Why it\u2019s so difficult to land on the moon \n\u2022 Persistence - it took Kfir and his team about 24 hours to announce they\u2019re going to try again\n\u2022 The non-material rewards of solving a problem of such magnitude and the motivations for taking on such a challenge \n\u2022 Why founders are like stem cells\n\u2022 The importance of asking a lot of questions and speaking out \n\u2022 Kfir\u2019s current venture Tabookey and its super original value proposition (that can potentially disrupt how companies do business with end users) \nMuch more!\n\nThe Apollo effect spun-off a host of inventions that permeate the US economy (and probably the global one) to this day. It\u2019s fascinating to see what the Beresheet effect will yield, what the future holds for Space IL\u2019s second stab at the impossible, and what Kfir will do next on his overall mission to make a dent in the universe. \n\nWe hope you enjoy your listen\n\n\nZooming out, if you like listening to this podcast, make sure to subscribe so you don\u2019t miss new conversations with peak performers, serving as a reminder we can all tap into the best versions of ourselves.\n\nYou\u2019re also welcome to follow Ronen and Noa on Linkedin\n\u2022\tRonen Menipaz on Linkedin\n\u2022\tNoa Eshed on Linkedin \n\nAnd if we may ask for a favor - please leave us a review on your native podcast app.\n\nSome further resources:\n\u2022\tReal Life Superpowers podcast on Ctech\n\u2022\tThe podcast website