The 1 High-Value Skill to Rule Them All

Published: Aug. 28, 2023, 3 p.m.

I can think of no more valuable skill than the one that conveys the importance, uniqueness, value, and necessity of everything else you have to offer - Copywriting.

Feel free to try and convince me otherwise...but guess what skill you'll need to do that?

Copywriting is fundamental to any business because it's how you communicate who you are and why people need you. Any transaction begins with communication, and the quality of that communication dictates everything that comes after.

This week's episode is about recognizing that EVERYTHING is copy - Not just sales pages and ads. Social media posts, emails, videos, podcasts...even conversations are copy. Use the techniques and triggers that have been used for millennia to improve ALL of your interactions.

You'll also learn how you and I can be "study buddies", working through\xa0Jeff Walker's\xa0Product Launch Formula\xa0together. I've bought PLF every year since 2005 because it works, and it gets better every iteration.\xa0

We'll soon be launching the updated, AI version of Copywriting Academy using PLF blueprints. Listen to find out how you can get a behind-the-scenes look at our launch, step by step.

Key Insights

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  • \u200bThe one high-value skill to rule them all: Copywriting
  • \u200bAI does NOT eliminate the need for human copywriters
  • \u200b\u200bEverything is copy - not just sales pages and ads
  • \u200bJeff Walker's Product Launch Formula changed everything in 2005
  • \u200bGet free access to the\xa0PLF Masterclass Here
  • \u200bEmails require stellar copywriting skills to get opens and responses
  • \u200bSocial Media Posts are copy - Treat them as such. Be intentional!
  • \u200bYour website builds trust and drives conversions, and...it's copy.
  • \u200bIn-Person interactions can be "Conversational Copy"
  • \u200bGet PLF using my link, and we'll go through it together
  • Soon, we'll be launching the updated, AI version of Copywriting Academy. Get behind-the-scenes access to my own, PLF-Powered launch, step by step. A\xa0"vlogumentary"\xa0that shows you how my team and I put PLF to work.

Links

  • \u200bProduct Launch Formula Masterclass\xa0- Your once-a-year shot at getting thousands of dollars in practical, actionable, launch education. Learn the key elements of Product Launch Formula directly from its creator, Jeff Walker. These videos come down this week, so DON'T Wait!

Video Of This Episode (Youtube)

https://youtu.be/UIiLyWApXGE

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How You Can Help

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