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If you\u2019re new to our show, each of the previous 12 seasons have had a different theme, a different format, and a different approach to unpacking and dissecting both individual and organizational performance.\n\nThese Rewind episodes take a look back at some my favorite shows in case you missed them the first time around\u2026 or in case you\u2019d like to give them a second listen.\n\nI hope you enjoy, and more importantly, I hope this Rewind episode helps you Raise Your Game! \n\nIn this episode I am joined by Kyla O\u2019Connell, a top executive and Senior Partner at Asher (a world renowned sales and marketing company). Kyla is a phenomenal speaker, sales trainer, facilitator, and coach. Kyla and I unpack and explore my signature story of the Duke vs Butler rematch of 2010 and why it is so important to know what gives you a competitive edge and how this directly applies to effective sales and marketing. You\u2019ll hear this story from when it was performed on stage during one of my 2019 keynotes.