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Jos Harrison is the global head of design and brand experience at Reckitt, the firm which owns many big brands including Lysol, Veet, Finish, Durex, and more.\xa0He has been in the design industry for over 25 years.\xa0Today Jos is going to share some valuable knowledge on how inventors, startups, and small manufacturers can learn what ESG is, why doing good for the world is beneficial for an emerging hardware product, and how to start with implementing ESG in your emerging or scaling business.\nToday you will hear us talk about:\n\nDefining ESG (Environmental, Social, and Governance)\n\nWhy ESG is important for a small hardware business\n\nWhy ESG is important for the world.\n\nHow hardware startups can do ESG well, and how to do it early on\n\nWhat can hardware startups and scaleups learn from big organizations that do this well.\n\nThe idea of a consumer is old, that is changing.\n\nManufacturing options, packaging, materials all can be done smart for sustainability and environmental reasons\n\nThink about iterative design to become more and more ESG friendly over time\n\nEducate your users\n\nBuyers are willing to pay more now, for a product that lasts longer; however, there is a caveat in selling\n\nSmall business have a huge benefit over big corporate, as society believes that startups were there to solve a core problem.\n\n\nEPISODE LINKS\nJos Harrison / Reckitt Links:\n\n\nWebsite: https://www.reckitt.com/\n\n\n\nLinkedIn: https://www.linkedin.com/in/josharrison/\n\n\n\nThe Product Startup Podcast Links:\n\n\nWebsite: https://www.ProductStartup.com/\n\n\n\nInstagram: https://www.instagram.com/ProductStartup/\n\n\n\nLinkedIn: https://www.linkedin.com/company/ProductStartup/\n\n\n\nFacebook Page: https://www.facebook.com/ProductStartup/\n\n\n\nFacebook Group: https://www.facebook.com/groups/ProductStartup/\n\n\n\nPinterest: https://www.pinterest.com/ProductStartup/\n\n\n\nTwitter: https://twitter.com/ProductStartup\n\n\n\nYouTube: https://www.youtube.com/MakoInvent\n\n\n\nMako Design Links:\n\n\nWebsite: https://www.makodesign.com/\n\n\n\nYouTube: https://www.youtube.com/MakoInvent\n\n\n\nInstagram: https://www.instagram.com/MakoInvent/\n\n\n\nLinkedIn: https://www.linkedin.com/company/MakoDesign/\n\n\n\nFacebook: https://www.facebook.com/MakoInvent/\n\n\n\nPinterest: https://www.pinterest.com/MakoInvent/\n\n\n\nTwitter: https://twitter.com/MakoInvent/\n\n\n\nKevin Mako Links:\n\n\nInstagram: https://www.instagram.com/Entrepreneurs/\n\n\n\nLinkedIn: https://www.linkedin.com/in/KevMako/\n\n\n\nQuora: https://www.quora.com/profile/Kevin-Mako\n\n\n\nFacebook: https://www.facebook.com/KevMakoPage/\n\n\n\nTwitter: https://twitter.com/KevMako/\n\n\n\nAbout: MAKO Design + Invent is the original firm providing world-class consumer product development services tailored to startups, small manufacturers, and inventors. Simply put, we are the leading one-stop-shop for developing your physical product from idea to store shelves, all in a high-quality, cost-effective, and timely manner. We operate as one powerhouse 30-person product design team spread across 4 offices to serve you (Austin, Miami, San Francisco, & Toronto). We have full-stack in-house industrial design, mechanical engineering, electrical engineering, patent referral, prototyping, and manufacturing services. To assist our startup and inventor clients, in addition to above, we help with business strategy, product strategy, marketing, and sales/distribution for all consumer product categories. Also, our founder Kevin Mako hosts The Product Startup Podcast, the industry\u2019s leading hardware podcast. Check it out for tips, interviews, and best practices for hardware startups, inventors, and product developers. Click HERE to learn more about Mako Design + Invent!