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Paul Rowan is the Co-Founder of Umbra, a household product company that designs, manufactures, and sells hundreds of consumer products all over the world.\xa0You likely have at least one of their products in your home right now.\xa0Paul ran Umbra for 37 years, starting the entire company with just one product.\xa0Today Paul is going to share some valuable knowledge on how inventors, startups, and small manufacturers can use both strategic purpose and higher purpose to create a great first product and your first product business.\xa0From there, how do you leverage those principles to scale into a global product brand as he did with Umbra.\nToday you will hear us talk about:\n\nPurpose, and how to find it in your business\n\nProfessionalism - Start early and make it quality.\n\nStarted with one idea, so put everyone in the market.\n\nGet connected to your first customers.\n\nThe first product doesn\u2019t need to be perfect, it needs to be professional and of reasonable quality.\n\nCome up with something of a necessity for yourself.\xa0It is far easier to come up with an idea that solves a pain point that you have.\n\nThose customers will want more products from you, especially if you do the first one well.\n\nOnce you get rolling, do more and more products so that you don\u2019t worry about the few products that fail when you have many that succeed.\n\nAs you are scaling, you can work with your vendors, employees, customers to perfect exactly what that purpose and vision for the company is.\n\nEvery person along the line is a stakeholder and involved in your product.\n\nLook at new technology.\xa0That can be a huge advantage to your product\n\nEPISODE LINKS\nPaul Rowan / Umbra Links:\n\n\nLinkedIn: https://www.linkedin.com/in/paul-rowan-976927b/\n\n\n\nTedX Talk: https://www.youtube.com/watch?v=feoQvELLWRY\n\n\n\nUmbra: https://www.umbra.com/\n\n\nThe Product Startup Podcast Links:\n\n\nWebsite: https://www.ProductStartup.com/\n\n\n\nInstagram: https://www.instagram.com/ProductStartup/\n\n\n\nLinkedIn: https://www.linkedin.com/company/ProductStartup/\n\n\n\nFacebook Page: https://www.facebook.com/ProductStartup/\n\n\n\nFacebook Group: https://www.facebook.com/groups/ProductStartup/\n\n\n\nPinterest: https://www.pinterest.com/ProductStartup/\n\n\n\nTwitter: https://twitter.com/ProductStartup\n\n\n\nYouTube: https://www.youtube.com/MakoInvent\n\n\nMako Design Links:\n\n\nWebsite: https://www.makodesign.com/\n\n\n\nYouTube: https://www.youtube.com/MakoInvent\n\n\n\nInstagram: https://www.instagram.com/MakoInvent/\n\n\n\nLinkedIn: https://www.linkedin.com/company/MakoDesign/\n\n\n\nFacebook: https://www.facebook.com/MakoInvent/\n\n\n\nPinterest: https://www.pinterest.com/MakoInvent/\n\n\n\nTwitter: https://twitter.com/MakoInvent/\n\n\nKevin Mako Links:\n\n\nInstagram: https://www.instagram.com/Entrepreneurs/\n\n\n\nLinkedIn: https://www.linkedin.com/in/KevMako/\n\n\n\nQuora: https://www.quora.com/profile/Kevin-Mako\n\n\n\nFacebook: https://www.facebook.com/KevMakoPage/\n\n\n\nTwitter: https://twitter.com/KevMako/\n\n\nAbout: MAKO Design + Invent is the original firm providing world-class consumer product development services tailored to startups, small manufacturers, and inventors. Simply put, we are the leading one-stop-shop for developing your physical product from idea to store shelves, all in a high-quality, cost-effective, and timely manner. We operate as one powerhouse 30-person product design team spread across 4 offices to serve you (Austin, Miami, San Francisco, & Toronto). We have full-stack in-house industrial design, mechanical engineering, electrical engineering, patent referral, prototyping, and manufacturing services. To assist our startup and inventor clients, in addition to above, we help with business strategy, product strategy, marketing, and sales/distribution for all consumer product categories. Also, our founder Kevin Mako hosts The Product Startup Podcast, the industry\u2019s leading hardware podcast. Check it out for tips, interviews, and best practices for hardware startups, inventors, and product developers. Click HERE to learn more about Mako Design + Invent!