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In this show, Pete and Dom talk about Opt-Ins (one of the Seven Levers of Business): what they are, why they are important, and how you can get more of them. They also discuss what an opt-in might look like for various businesses.

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- Online\n
Preneur Marketing Internship - http://preneurmarketing.com/essays/preneur-group-internship-opportunity/

Article: How Pete Will Give His Son $1million - http://preneurmarketing.com/essays/teaching-kids-finance-million-dollars/\n
Article: Excerpt from 5 Minute Business - http://preneurmarketing.com/recommended-books/5mb-content-intro/\n
Article: Manufacturing Social Proof - http://preneurmarketing.com/essays/ethically-manufacturing-credibility-social-proof-increase-opt-ins-conversions/

- Books\n
The Art of Learning - Josh Waitzkin\n
Audible: http://preneurmarketing.com/artoflearningaudio\n
Amazon: http://preneurmarketing.com/artoflearningbook

You can try out a lot of the books we recommend in audio format with Audible:

http://audibletrial.com/preneurcast - Free trial with a free audio book download for PreneurCast listeners

- Previous PreneurCast Episodes\n
All previous episodes are available over at http://preneurmarketing.com along with show notes, links and full transcripts of each episode.

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For more information about Pete and Dom, visit us online at http://preneurmarketing.com or drop us a line at: preneurcast@preneurgroup.com

If you like what we\u2019re doing, please leave us a review on iTunes or a comment on the Web Site at http://preneurmarketing.com