This podcast was recorded during a LiveCast from Rich Schefren's offices in Florida. Pete talks to Rich about the importance of demonstrating things to your clients - how to give various types of proof of your ability or authority to your clients.
\n\nAction Steps: Make sure in your marketing material that you reference previous clients and jobs, to demonstrate your successes and abilities.
\n\n-= Links =-
\n\n- Online:\n
\nhttp://www.strategicprofits.com/ - Rich Schefren's site
- Books:\n
\nMade To Stick - Chip and Dan Heath
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\n\nFor more information about Pete and Dom, visit us online at http://www.preneurmedia.tv
\n\nor drop us a line at: preneurcast@preneurgroup.com
\n\nIf you like what we're doing, please leave us a review on iTunes or a comment on the PreneurMedia Web Site.