S4E31 - Chris Yogerst - 3 Ways to become a published author

Published: Feb. 6, 2024, 12:15 p.m.

My next guest has been on the show before. He\u2019s one of my best friends. He\u2019s also a professor and published author who\u2019s written several books. In this episode, he breaks down the 3 ways how you can become a published author. Please welcome, Chris Yogerst.

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\nKey Timecodes

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  • (00:32) - Show intro and background history
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  • (01:24) - Deeper into his background history and publishing experience
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  • (04:30) - Understanding his self publishing strategies
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  • (09:10) - Deeper into university press model
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  • (16:46) - Understanding the trade press model
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  • (26:29) - How write a book can help you to grow credibility
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  • (30:32) - A guest takeaway about B2B selling
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  • (36:15) - What is the worst advice he ever received
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  • (39:12) - Guest contacts
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