Own It! 079 | The Value of an R&D Team
Nicola Cairncross tells us how she used an R&D team to create her first ever autoresponder series, the Financial Intelligence 101 programme, which eventually became The Money Gym book. And Judith Morgan updates it to 2016 with a fantastic way to harness an R&D team to help you in a bang up to date way, involving a Secret Facebook Group of users, readers, consumers and fans, incentivised by gifts and prizes, reading your thing and sharing their social reach for you. This could work for launching anything.
Show Notes: http://ownitthepodcast.com/079