61: How to Create a Career in Art Part 12/15 Why A Business Degree Is Important In Art

Published: Sept. 9, 2015, 6:14 p.m.

It\u2019s about creating the lifestyle you want to live and building a business around it.\nCreating a high profile career in fashion and lifestyle photography is gratifying, but what it took from me to get there is\xa0the real gift.\n\nDuring the last ten years of creating this career, I\u2019ve learned a few things that might be useful to the up-and-comers. In this collection of episodes, I break\xa0down the process that I used to make a living with my art.\xa0These tips go beyond my\xa0world of photography and\xa0transcend into any creative venture.\n\nThe lessons can be useful if you\u2019re into illustration, fashion design, fashion\xa0blogging, music, performing arts, writing or any other creative hustle. Think of it like the DNA of a\xa0creative professional. Think of it like\xa0the building blocks of inspiration.\n\nThis is the twelfth\xa0installment of my 15 part series on how to make a career in art.\nAs much as the craft is important, the business is important as well.\n\nSome things we learn in this podcast:\n\n \tWhy money isn\u2019t an end all [2:05]\n \tHow long it takes to get to what is the beginning of your career [2:20]\n \tWhy you don\u2019t have to go back to school to get a business degree [2:45]\n \tHow you have to build a business around your art to live a full-time creative lifestyle [3:45]\n \tHow having a mentor can help you learn the ropes of the business side [4:00]\n \tWhy you should hire a consultant [4:30]\n \tWhy you have to have a marketing plan that goes with your budget [5:40]\n \tTake advantage of the resources that are out there [6:50]\n \tWhy you should read books about art and business and marketing [7:55]\n \tThe value of networking and building relationships [8:50]\n \tWhy it\u2019s important to think about the lifestyle you want and build a business around that [9:25]\n \tWhy you have to have a why to drive your business [10:30]\n \tThe importance of having the drive and getting inspired [14:10]\n \tWhy you have to be motivated to devour information [14:45]\n\nLinks mentioned:\n\n \tListen to\xa0the previous episodes of ShopTalk Radio mentioned:\n\n \tEpisode 17 with Sean Stephenson\n \t\xa0Episode 53 on Finding a Mentor\n\n\n \tCheck out\xa0all of Lewis Howes resources\n\n \tListen to The School of Greatness Podcast\n \tBuy The School of Greatness Book\n\n\n \tLearn from amazing online classes on Creative Live\n \tHere's the list of books recommended in this episode:\n\n \tNever Eat Alone Keith\xa0Ferrazzi\n \t4 Hour Work Week by Tim Ferriss\n \tThe Tipping Point by Malcolm Gladwell\n \tOutliers by Malcolm Gladwell\n \tStart with Why by Simon Sinek\n \tRich Dad Poor Dad by Robert Kiyosaki\n \tThe War of Art by Steven Pressfield\n \tTurning Pro by Steven Pressfield\n \tThe Brand Called You by Peter\xa0Montoya\n \tEssentialism by Greg McKeown\n \tSteal Like an Artist by Austin Kleon\n \tThe\xa0Promise of a Pencil by Adam Braun\n \tJab Jab right hook by Gary Vaynerchuk\n \tHow to Win Friends and Influence People by Dale Carnegie\n \tThe Art of Start by Guy Kawasaki\n\n\n \tMusic Credit: Being Noticed by Lodent