"I never wanted to start out with small magazines. I wanted to start out loud."\n\nIt was his dream job, but something else was calling him...\n\nIn this interview we delve into the life of James Goldcrown. His astonishing career, starting as a young dark room assistant in South London and\xa0evolving\xa0to the top of the fashion industry in New York City. The industry began to weigh on him and his burn out led him to Africa where he created a life altering documentary. Something had to change...\n\nHe started selling paintings from the back of a truck he built and styled. In this interview you can hear for yourself the passion he has for the art of selling art. Now he does that... but that isn't it.\n\nHe started The Shed Project on Mott Street. It is a collaborative gallery/workshop where people can come to create and to sell. It's the physical representation of the intersection of community, creativity and commerce.\n\nThank you so much for downloading the 30th episode of NIONradio.\n"New York is like a girlfriend."\n\nSome things we learn in this podcast:\n\n \tThe story behind James Goldcrown from London to NYC\n \tWhat it takes to be a great fashion photographer\n \tThe importance of aggressively going after your desires\n \tOn the soul of the fashion industry\n \tOn leaving the fashion industry to make a documentary in Africa\n \tHow James started selling art from the truck\n \tKey lessons regarding the art of selling your art\n \tHow to price art effectively... on the street and in the gallery\n \tManaging the balance of personal work and paid work\n \tNavigating the ebbs and flows of creative productive potential\n \tThe vision for The Shed Project and where the inspiration comes from\n\n\xa0\nTop 3 Tips for Selling Art in the Street:\n\n \tKnow the Customer - "Don't waste your energy on someone who's going to waste your time."\n \tAccommodate that Person - "Make them feel like they are a part of the process."\n \tKnow your Expenses and How to Bring the Customer in - "When you make a piece, be aware of what you spent on the piece. Be willing to come down accordingly. Always make that buyer feel like they've got what they wanted."\n\n\xa0\nLinks mentioned:\n\n \tLearn a little more about Amber Rae, the girl who\xa0introduced Nick and James\n \tCheck out James Goldcrown's documentary on AID work in Africa, To Die No More:\xa0Part I | Part II | Part III\n\n\n \tLearn more about The Shed Project\xa0and come visit:\xa0179 Mott Street between Kenmare and Broome\n\n\n \tMusic Credit: Colorful by\xa0The Madison\n\nConnect\xa0with James\xa0Instagram\xa0| Facebook\xa0|\xa0Website