Empathetic Selling
The job of a salesperson has changed a lot in the midst of an ever-increasing digital world. Even so, much of successful sales still rely on an intrinsically human quality: empathy. In today's episode of the #OneStepBetter Podcast, Mike is joined by Shelby Betts to discuss the ways sales teams must consider the needs of their buyers, as well as how business leaders can most effectively lead a team of sales folks.
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