Jeremy Epstein of NSM: Blockchain Will Disrupt Marketing, Customer Experience and Trust
Jeremy Epstein, CEO of Never Stop Marketing and blockchain expert, just published a really great free ebook on blockchain, titled The CMO Primer for the Block Chain World: How this Trust Machine Impacts Branding, Customer Experience, Advertising and Much More. Jeremy shared with me the crux of what blockchain is, why it\u2019s important beyond bitcoin, and how it might change the way marketers operate and disrupt how businesses create effective customer experiences going forward.