Why Better Blogging Still Makes a Better Brand with Maddy Osman

Published: Feb. 22, 2016, 11 a.m.

\u201cI think 2016 is the year of the blog.\u201d And Maddy Osman knows a thing or two about brands and blogging. That\u2019s because she\u2019s the force behind not one but two blog brands. Her lifestyle blog, Chicago Cheap Ass, helps young Chicagoans find the best deals in the second city. Over at The Blogsmith, Maddy helps personal brands and small businesses find their voice online through better blogging. I couldn\u2019t wait to discussing stronger branding through better blogging on this week\u2019s On Brand podcast.\nAbout Maddy Osman\nMaddy Osman\xa0is a digital marketer who has a passion for blogging. Her lifestyle blog,\xa0ChicagoCheapAss.com, shows young adults how the find the best deals and values in Chicago. If you\u2019re more interested in learning how to be more effective with your own blog, check out her website,\xa0The-Blogsmith.com.\nAs We Wrap \u2026\nBefore we go, I want to flip the microphone around to our community \u2026\nRecently\xa0Dewi Eirig Jones\xa0gave a shout out \u2014 all the way from Wales \u2014\xa0on our recent episode featuring\xa0Brian Fanzo. Thanks Dewi!\nDid you hear something you liked on this episode or another?\xa0Do you have a question you\u2019d like our guests to answer? Let me know on Twitter using the hashtag #OnBrandPodcast and you may just hear your thoughts here on the show.\nLast but not least \u2026\n\n\nSubscribe to the podcast\xa0\u2013 You can subscribe to the show via\xa0iTunes,\xa0Stitcher, and\xa0RSS.\n\n\nRate and review the show\xa0\u2013 If you like what you\u2019re hearing, head over to\xa0iTunes\xa0and click that 5-star button to rate the show. And if you have a few extra seconds, write a couple of sentences and submit a review. This helps others find the podcast.\n\n\nOK. How do you rate and review a podcast?\xa0Need a quick tutorial on leaving a rating/review in iTunes?\xa0Check this out.\n\n\nAnd finally a reminder that On Brand is brought to you by the Social Brand Forum.\xa0This premier digital marketing experience takes place September 22-23 in beautiful Iowa City, Iowa. Learn from experts like Jay Baer, Joe Pulizzi, and Gini Dietrtich in the heart of the heartland. Listeners of the show get the best rate when they register using\xa0promo code ONBRAND\xa0at\xa0socialbrandforum.com.\n\n\nUntil next week, I\u2019ll see you on the Internet!\nLearn more about your ad choices. Visit megaphone.fm/adchoices