Social Sound Bite: Who's Sharing What on Facebook

Published: June 3, 2016, 10 a.m.

On this week's Social Sound Bite \u2013 recorded live at the KXIC studios in Iowa City \u2013 Jay and I discussed some new data compiled by Fractl outlining who's sharing what on Facebook. With 91% sharing something at least once weekly on the social network, it's important to understand the demographic differences as we plan content that's as effective as possible.\xa0Listen for the full sound bite and enjoy these useful links to the news, trends, and tips included in this week's show.\nBeyond the Sound Bite\n\nHere's\xa0a digestible infographic from Fractl citing the\xa0study's key findings.\xa0\n\nSpeaking of compelling data, Mary Meeker's Internet Trends 2016 report came out this week. If you live or work online (HINT: that's all of us!) you'll want to check out this industry-leading data.\n\n\nRegistration is now open for Social Brand Forum 2016 featuring Jay Baer, Joe Pulizzi, Gini Dietrich, Andy Crestodina, Kristen Craft, Melanie Deziel, Carlos Gil, Mike Smith, more. KXIC listeners save by using promo code KXIC.\xa0Register now and save!\n\n\nRemember, the Social Sound Bite is just the appetizer! On Monday morning we'll serve up a fresh new episode of the On Brand Podcast.\nLast but not least \u2026\n\n\nSubscribe to the podcast\xa0\u2013 You can subscribe to the show via iTunes, Stitcher, and RSS.\n\n\nRate and review the show \u2013 If\xa0you like what you\u2019re hearing, head over to iTunes and click that 5-star button to rate the show. And if you have a few extra seconds, write a couple of sentences and submit a review. This helps others find the podcast.\n\n\nOK. How do you rate and review a podcast? Need a quick tutorial on leaving a rating/review in iTunes? Check this out.\n\nUntil next week, see you on the Internet!\nLearn more about your ad choices. Visit megaphone.fm/adchoices