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\u201cWhat we're finding in nonprofit marketing today is that it's really about helping people see the impact they're having.\u201d As co-owner of Puzzle Pieces Marketing, Angel Mason Broadus has built her career at the intersection of social impact and social good. However, she was quick to note that this takes a lot of work\u2014often accomplished in what she calls \u201csmall bites.\u201d We discussed all of this and more on this week's episode of the On Brand podcast.\nAbout Angel Mason Broadus\nAngel Mason Broadus, along with her wife, Kristine, is the co-owner of the fabulous, do-gooding, creative and colorful marketing and PR agency, Puzzle Pieces Marketing. Founded in 2009, PPM focuses on social good and providing services that benefit their community, working primarily with nonprofits and mission-driven businesses to develop strategies that inspire action. In the spirit of giving back, Angel also serves as a member of the Board of Directors for North County Philanthropy Council, Moonlight Cultural Foundation, and Point Loma Nazarene Marketing Advisory Board.\nEpisode Highlights\nWhat led Angel and Puzzle Pieces to their nonprofit focus? \u201cWe started with small businesses and solopreneurs but over time we wanted to focus more and more on what makes us happy.\u201d For Angel and Kristine, that led to their nonprofit/social good focus.\nWhat's the biggest difference in nonprofit marketing? \u201cIt's all about helping people realize the impact they're having versus the heavy story. Especially today.\u201d\nWhat brand has made Angel smile recently? Angel pointed to one of my favorite smile-worthy brands\u2014Dollar Shave Club!\nTo learn more, go to the Puzzle Pieces Marketing website and follow their brand on Twitter, Instagram, and TikTok.\nAs We Wrap \u2026\nDid you hear something you liked on this episode or another?\xa0Do you have a question you\u2019d like our guests to answer? Let me know on Twitter using the hashtag #OnBrandPodcast and you may just hear your thoughts here on the show.\nOn Brand is sponsored by my book\xa0Brand Now.\xa0Discover the seven dynamics to help your brand stand out in our crowded, distracted world.\xa0Order now and get special digital extras.\xa0Learn more.\n\n\nSubscribe to the podcast\xa0\u2013 You can subscribe to the show via\xa0Apple Podcasts,\xa0Spotify,\xa0Google Play,\xa0Stitcher,\xa0TuneIn, and\xa0RSS.\n\n\nRate and review the show\xa0\u2013 If you like what you\u2019re hearing, head over to\xa0Apple Podcasts\xa0and click that 5-star button to rate the show. And, if you have a few extra seconds, write a couple of sentences and submit a review. This helps others find the podcast.\n\n\nOK. How do you rate and review a podcast?\xa0Need a quick tutorial on leaving a rating/review in iTunes?\xa0Check this out.\n\nUntil next week, I\u2019ll see you on the Internet!\nLearn more about your ad choices. Visit megaphone.fm/adchoices