Designing the Customer Experience with Justine Jordan
\u201cSo many marketers have never walked a mile in their user\u2019s shoes.\u201d While we joked about playing\xa0\u201cbuzzword BINGO,\u201d Litmus\u2019\xa0Justine Jordanand I spent a lot of time talking about mapping the customer journey and designing intentional experiences. Before she joins us in Iowa next month at the Social Brand Forum, I wanted to take a few moments and chat with Justine about email, lists, landing pages, and everything in between.\nAbout Justine Jordan\nJustine Jordan is an email critic and popular industry speaker. After mastering table-based HTML in college, she fell in love with the unruly art of email design, helping some of the world\u2019s biggest brands build and manage their email campaigns. A designer masquerading as a marketer, Justine currently directs all things marketing at Litmus, educating and inspiring fellow marketers to create better email. The recipient of the 2015 eec Email Marketing Thought Leader of the Year award, you can find her organizing The Email Design Conference, editing Litmus\u2019 latest blog post, and on Twitter.\nAs We Wrap \u2026\nBefore\xa0we\xa0go,\xa0I\xa0want\xa0to\xa0flip\xa0the\xa0microphone\xa0around\xa0to\xa0our\xa0listeners\xa0\u2026\xa0Recently\xa0Jeff Echolsgave\xa0us\xa0a\xa0shout\xa0on\xa0Twitter\xa0about\xa0our\xa0recent\xa0episode\xa0focused\xa0on brand constraints inspiring creativity featuring\xa0Joe Pulizzi\xa0of the Content Marketing Institute.\xa0Thanks\xa0for\xa0listening!\nDid you hear something you liked on this episode or another?\xa0Do you have a question you\u2019d like our guests to answer? Let me know on Twitter using the hashtag #OnBrandPodcast and you may just hear your thoughts here on the show.\nLast but not least \u2026\n\n\nSubscribe to the podcast\xa0\u2013 You can subscribe to the show via\xa0iTunes,\xa0Stitcher, and\xa0RSS.\n\n\nRate and review the show\xa0\u2013 If you like what you\u2019re hearing, head over to\xa0iTunes\xa0and click that 5-star button to rate the show. And if you have a few extra seconds, write a couple of sentences and submit a review. This helps others find the podcast.\n\n\nOK. How do you rate and review a podcast?\xa0Need a quick tutorial on leaving a rating/review in iTunes?\xa0Check this out.\n\n\nAnd don\u2019t forget\xa0that this podcast is brought to you by our\xa0Brand Driven Digital events series, learn more about the industry leading\xa0Social Brand Forum\xa0and our other\xa0trainings and workshops\xa0now.\n\nSave $100 by using\xa0promo code ONBRAND\xa0when you register for the\xa0Social Brand Forum.\n\nUntil next week, I\u2019ll see you on the Internet!\nLearn more about your ad choices. Visit megaphone.fm/adchoices