Building the Nutrisense Brand with Dan Zavorotny
Dan Zavorotny is the co-founder and Chief Operating Officer of Nutrisense, a metabolic health company that helps anyone discover and reach their health potential. This standout brand in the health and wearable spaces helps people own their health. We discussed all of this and more this week on the On Brand podcast.\n\nAbout Dan Zavorotny\nDan Zavorotny is the co-founder and Chief Operating Officer of Nutrisense, a metabolic health company that helps anyone discover and reach their health potential. Under Dan\u2019s leadership, Nutrisense has become one of the fastest-growing startups in America. He has led the company through rapid growth, building a team of 170 employees in just over three years, and raising 32 million. Prior to co-founding Nutrisense, Dan worked as a Healthcare Management Consultant at KPMG where he advised Fortune 500 clients and three of the top five hospitals in the US. Dan is passionate about travel, having visited over 100 countries before the age of 30.\n\nEpisode Highlights\n\u201cOne-third of the United States is pre-diabetic,\u201d Dan shared this staggering fact as we began our conversation.\n\u201cOur goal is to inspire people to take ownership of their health,\u201d Dan said of Nutrisense. Why glucose? \u201cGlucose is a good proxy for a lot of things,\u201d including blood, stress, and more.\nA wearable brand. Nutrisense monitors stand out in a way that evokes those first white iPod earbuds. \u201cOur own customers become our brand ambassadors. They serve as conversation starters.\u201d\nWhat brand has made Dan smile recently?\xa0Dan shared his love of a Brazilian brand called iFood. \u201cIt\u2019s like a combination of Uber they deliver anything\u2014food, pharmaceuticals, something from your friend\u2019s house.\u201d\nTo learn more, connect with Dan on LinkedIn and check out Nutrisense.io.\n\nAs We Wrap \u2026\n\n\nListen and subscribe\xa0at\xa0Apple Podcasts,\xa0Spotify,\xa0Amazon/Audible,\xa0Google Play,\xa0Stitcher,\xa0TuneIn,\xa0iHeart,\xa0YouTube, and\xa0RSS.\n\n\nRate and review the show\u2014If you like what you\u2019re hearing, be sure to head over to\xa0Apple Podcasts\xa0and click the 5-star button to rate the show. And, if you have a few extra seconds, write a couple of sentences and submit a review to help others find the show.\n\n\nDid you hear something you liked on this episode or another?\xa0Do you have a question you\u2019d like our guests to answer? Let me know on Twitter using the hashtag #OnBrandPodcast and you may just hear your thoughts here on the show.\n\n\nOn Brand is a part of the\xa0Marketing Podcast Network.\n\n\nUntil next week, I\u2019ll see you on the Internet!\nLearn more about your ad choices. Visit megaphone.fm/adchoices