Long story short...
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I wrote a direct mail piece for a nutritional supplement recently.
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Now normally, if you can get to break even in direct mail, even the top experts are frickin\u2019 ECSTATIC.
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\u201cBreak even\u201d meaning you get enough sales to make back all your costs to do the mailing. But you don\u2019t make any money on the front end.
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However, my piece is consistently getting a 5 to 1 ROI when mailed to cold lists for customer acquisition.
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Even the experts would say that\u2019s darn near IMPOSIBLE nowadays.
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But I\u2019ve got a secret for doing that. And it\u2019s completely off the radar of all the LMMs (lesser mortal marketers) and LMCs (lesser mortal copywriters).
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However... if you want... I\u2019ll reveal it to you.
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All you have to do is click here to discover it on the latest episode of Off The Chain.
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All the best,
Doberman Dan