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SHOW NOTES INTRODUCING WILL KELLUM! As I continued on interviewing American Star Finalists for 2020, I got to my interview with William Kellum, an American Star Finalist in agribusiness.  William comes from the small town of Jefferson City in Georgia.  He is now studying electrical engineering at the University Of Georgia. During high school William and his friend started a lawn care business.  This is a common type of business for FFA students to start, and it is also the business that I see FFA students having the most success with.  It is truly a business that a student can start in high school and run for the rest of their working career with great success. Any type of business is going to require marketing.  As a matter of fact, once you buy your equipment, make your product or offer your service you are only about 10% done with creating a business.  The other 90% is going to be marketing. Never in the history of this show have I interviewed someone who took advantage of everything at their disposal to market their business like William and his partner did during high school.  They were both on the football team, and they convinced the public address announcer to do a little commercial for them each time one of their numbers were called.  They participated in a talent show at their school and turned it into a commercial.  And today, now that William has gone off on his own with the business, he has used his jersey number in the name of "47 Lawn Care". William loves entrepreneurship, and he looks at things differently.  This is a recipe for success.  He is studying electrical engineering to give allow him to improve his business and take it to higher levels.  It is exciting to see where this is going. SUPERVISED AGRICULTURAL EXPERIENCE: Landscaping And Lawn Care HIGH SCHOOL: Jefferson High School; Jefferson City, Georgia MASCOT: Dragons FFA ADVISOR: David Calloway CONTACT INFORMATION FOR WILLIAM KELLUM: Click on the picture below to be taken to the Jefferson High School FFA website: Williams's FFA Advisor's Email Address: dcalloway@jeffcityschools.org Jefferson High School's Telephone Number: 706-367-2881 FFA LINKS: National FFA Organization Supervised Agricultural Experiences (SAE's) Support FFA  Donate to FFA - One way that FFA students are able to start small businesses is through an FFA grant of $1,000.  In 2014, 141 FFA students received these grants.  With your donations, more students can get this head start - pay it forward. REASONS TO DONATE TO FFA: Only 2% of Americans grow and raise most of the food and livestock consumed by the other 98% as well as the rest of the world.  FFA is providing the needed education, training and resources to Americans that will carry that torch forward and insure that America continues to have inexpensive, quality food. Rural Communities will rely on entrepreneurship in the future for population growth and job creation.  The FFA is a major catalyst to that entrepreneurial growth. Farmers, ranchers and those working in agriculture give the rest of America incredible amounts of freedom because the search for food is as simple as going to the grocery store: “The future of American agriculture depends on the involvement and investment in America’s youth, In order to prepare for the population of tomorrow, we need to encourage America’s youth today, and show that careers in agriculture are profitable, rewarding, and vital.”. U.S. Secretary of Agriculture, Sonny Perdue Where Off-Farm Income And Matt Brechwald Can Be Heard:   Member Of The National Association Of Farm Broadcasters