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Fundraising can feel transactional, manipulative, and just plain icky. But it doesn\u2019t have to be that way. As donor-turned-expert Lisa Greer explains, with authentic connection and a "ditch the pitch" mindset, fundraising can actually feel human.

Lisa gets what it\u2019s like to be on the receiving end of clumsy asks and ill-informed wealth screens. After an awkward start to her own philanthropy journey, she vowed to revolutionize the donor experience.

In this candid conversation, we discuss:

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• Why donors aren\u2019t some strange "other" species

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• The power of self-aware storytelling

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• Ditching disingenuous pitches

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• How to navigate the money

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Lisa argues we need a philanthropy revolution to fix this - one centered around trust, transparency, and treating donors as partners instead of ATM machines.\u201cI'm helping organizations change the way they do things based on how a donor hears things and how a donor interprets things.\u201d - Lisa Greer

The bottom line? We have to get over our own discomfort with wealth and get curious about donors as individuals - what matters to them and why they give as they do.

To hear more of Lisa\u2019s straight-talk around transforming nonprofit fundraising, have a listen to the full episode and share it with someone who needs a refresh!\xa0

Important Links

Book: Philanthropy Revolution: How to Inspire Donors, Build Relationships, and Make a Difference by Lisa Greer: https://www.lisagreer.com/book

Preorder: The Fundraiser\u2019s Handbook: A Guide to Maximizing Donations, Retaining Donors, and Saving the Giving Sector for Good by Lisa Greer: https://www.amazon.com/Fundraisers-Handbook-Maximizing-Donations-Retaining/dp/1939096154

Blog:\xa0 https://philanthropy451.substack.com/

LinkedIn: https://www.linkedin.com/in/lisazgreer/

X: https://x.com/lisazgreer