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\nSocial media is a modern-day jungle. If you don\u2019t know who you are and what you want to say; the algorithms will eat you for breakfast. So what choice do non-profit folks have if we want to be heard above all the noise? Please, don\u2019t tell me I have to dance... PLEASE don\u2019t tell me I have to dance\u2026\xa0
\nNot even a little, my non-profit fam!\xa0
\nFor your sake and mine, today I\u2019m joined by the marvelous Tania Bhattacharyya, founder of Lumos Marketing Co and host of Campfire Circle Podcast. She\u2019ll tell us all about her experience in the non-profit world and her unmatched storytelling prowess on LinkedIn. Tania teaches underrecognized social impact leaders - coaches, consultants, service providers, and nonprofit execs - to build top of mind trust and community by sharing their stories on LinkedIn.\xa0
\n\xa0\u201cWhat's beautiful about building a personal brand as a non-profit leader is you get to pick the audience that \u2026 lights you up and that you were put on this planet to make a difference for. And so often it is the person that you once were or still are. It's the person that you can become a guide for because you have trudged through that journey yourself and now you have some nuggets of expertise and advice and wisdom to pass on.\u201d - Tania Bhattacharyya
\nTania champions the idea that you can be consistent and \u201clazy on LinkedIn\u201d and still gain traction with people you want to meet. It\u2019s all about resonance versus reach, and I can\u2019t wait for you to soak it all in!\xa0\xa0
\nGet ready to hear practical tips for building your brand and cultivating legit relationships on LinkedIn through thought leadership\u2013without doing a song and dance or an endless stream of meaningless content.\xa0
Important Links:
https://www.linkedin.com/in/tania-bhattacharyya/
\nhttps://lumosmarketing.co/podcast\n\n
\n\n--- \n\nSupport this podcast: https://podcasters.spotify.com/pod/show/nonprofitlowdown/support