Ecommerce - a Meaningful Contributor to the IBD Business

Published: Oct. 11, 2022, 3 p.m.

This episode\u2019s guest is Ryan Atkinson, President and Co-Owner of SmartEtailing, a company committed to the success of local independent bicycle retailers by providing software and services that help them effectively compete in an evolving retail environment. SmartEtailing provides website, marketing, and data solutions exclusively in the cycling industry. A year ago, the company expanded their capabilities into business intelligence and marketing automation by merging with Retail Toolkit.\xa0 In this episode, we chat with Ryan about the current landscape of sales, dive into some news headlines and data, and catch up with him regarding SmartEtailing and Retail Toolkit, the company, people, and future. Before we close out, we will once again engage with him in an NBDA member-submitted Q&A session.

Previous episode with Ryan Atkinson:\xa0https://nbda.com/ryan-atkinson-president-and-co-owner-of-smartetailing/

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