Case Study: Overcoming Loss Aversion and the Desire to Sell When the Market is Down

Published: June 8, 2020, 8 p.m.

This week on “Money Talks,” Chief Investment Officer Troy Harmon, CFA, CVA, Managing Associate K.C. Smith, CFP®, CEPA, and Associate Michael Griffin, CFP®, have an in-depth discussion on loss aversion and how investors have to fight human nature to avoid selling at the bottom and buying at the highs.