From Comments to Conversations
There are two seemingly incompatible trends going on in the publishing industry right now. On one\xa0hand, there is a number of sites giving up on the idea of \u201ccomments\u201d, but on the other, there is a\xa0movement to elevate the contributions of the readers. Today we have Nadav Shoval, founder and\xa0CEO of Spot.IM, to discuss how the comments box is being reimagined to create true, meaningful\xa0conversations that drive engagement.