Futureproofing local news: Tools and trends that will shape the next decade

Published: Feb. 14, 2024, 7 a.m.

As part of a special four-part podcast series, supported by the\xa0Google News Initiative, we\u2019ve been talking to publishers and experts across Europe who are working to find resilient business models. We spoke to them about the state of the local news market in their regions, how they\u2019ve evolved company culture and practice, and what tools and trends they\u2019re working with to prepare for the next decade.\nWhat metrics should local news publishers be focusing on, and what new tech is out there to support growing businesses? Our fourth and final episode explores the tools, tech and trends \u2013 including AI \u2013 which organisations are using or looking to use in the future.\nExperts featured in this episode:\nJayne Savva, Group Features Editor (news), DC Thomson\nEmily Hewett, Head of Audience Development, DC Thomson\nCheryl Livingstone, Special Projects Editor, DC Thomson\nDoug Smith\xa0\u2013 Lead architect, Table Stakes\nPierre France, Co-Founder, Rue89 Strasbourg\nDavid Floyd, Managing Director, Social Spider\nJonathan Heawood, Executive Director, Public Interest News Foundation\nBenedicte Autret, Head of News Partnerships, UK/IE/Northern Europe, Google\nProf. Dr. Wiebke M\xf6hring, Professor of Journalism, TU Dortmund Institute for Journalism\nThis series is supported by the Google News Initiative. They work with publishers and journalists to fight misinformation, share resources, and build a diverse and innovative local news system. Find out more about their programmes, tools and resources at newsinitiative.withgoogle.com