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Mo Dezyanian describes himself as the \u201ckid who skipped cartoons to watch the commercials.\u201d But if you look at his early years, you\u2019d be hard pressed to see a future ad agency founder.\n\nA somewhat nomadic childhood, Mo was born in Iran, but spent much of his youth living in Germany.\n\nHis family eventually moved to Canada, and Mo would go on to study computer Science at York University.\n\nThe original goal was to work for Microsoft, but Mo decided to enroll in McMaster University\u2019s MBA program. While there, he won an inter-university business case competition. The prize? Admission to a CFO conference. And it had a big impact on his future. He met a member of the Tim Horton\u2019s board who also owned a boutique ad agency.\n\nHe converted that meeting into his first media job before moving over to Trojan One.\n\nMo shifted into freelancing before founding Empathy Inc.\u2014an agency priding itself on providing expertise in media, but also showcasing what media can do for business.\n\nMo Dezyanian stops by to chat about growing up in Iran and Germany, starting Empathy Inc., his love for classic kung fu films, and how the Iranian authorities confiscated and erased his entire kung. fu movie collection.\n\nwww.mediapeople.ca\nwww.instagram.com/vicgenova/