Interview with founder of Banks Martial Arts Academy, Thomas Banks.

Published: Feb. 2, 2022, midnight

Join Gordon as he interviews the owner of Banks' Martial Arts Academy with over 600 members, Thomas Banks. Together they discuss what it takes to start, grow and scale a martial arts business, how systems and operations can help to build your business and why focusing on your own vision and providing your members with world-class service is essential to success. \n \nKEY TAKEAWAYS \nIt becomes easier to sell and gain more members when you have a packed timetable of popular classes and you can diversify the types of classes later on, you need to smell what sells and teach the popular classes in the beginning to build your school. \nPeople don\u2019t care about titles or achievements, they only care about the service you\u2019re providing them. Focus on changing their life through world-class service and you will grow your martial arts school. \nTo become a much bigger school you need systems and operations. Building a world-class martial arts brand with excellent service is great but you need systems to scale. Members need to be able to book onto classes online, owners need a CRM to track customers, revenue and successfully community with students.\nYou need to have a vision and a purpose because when you\u2019re clear on that you have the reason you need to create your own reality and drive your business forward which is essential to motivating your staff to bring in more revenue and produce an excellent service to your members.\nAlways focus on yourself and what you're giving back to your students rather than what everyone else is doing. Aim to look at others that are doing well and add to your school to improve and grow. \n \nBEST MOMENTS \n\u201cIf you build it, people will come.\u201d\n\u201cI decided to switch my method of teaching and sales picked up, I was selling more and more.\n\u201cYou need to smell what sells, teach what\u2019s popular and add on the other stuff later.\u201d\n\u201cWhen people have graduated to black belts we\u2019ve then put them into other programmes and now they\u2019re all teaching\u201d\n\u201cNot having systems in your school from the start is a massive blocker when it comes to growth\u201d\n\u201cToo often martial arts can be a secluded world where you feel alone.\u201d\n\u201cMoney is to have the freedom to spend as much time as you want with your family.\u201d\n\nVALUABLE RESOURCES\n \nThe Business of Martial Arts by Gordon Burcham\n \nABOUT THE HOST\n \nGordon Burcham is a best-selling author, 3 x World martial arts champion, and award-winning Martial arts school owner. He has helped 1000s of Martial arts schools grow and has over 20 years of experience running martial arts schools.\n \nGordon has been training, teaching, and working in the Martial Arts industry for nearly twenty-five years. After earning his first black belt, he went on to win three consecutive World Titles against guys half his age. In 1998, in the midst of his competitive career, he launched his own dojo which still runs today. After retiring from the competitions, he decided to focus more on helping others in the MA business while still running his club.\nBurcham has trained with industry giants like Alfie Lewis and developed his street-smart business attitude working with top business coaches. He is now considered one of the foremost authorities on peak performance in the business side of the MA industry. He has proven his techniques work through the transformation in his own personal life, athletic career, and business as well as those of his coaching clients. Burcham teaches that success is the result of forming good habits and moving forward.\n \nHe is a real-life success story going from bullied school kid to earning multiple world titles, and his MA school is currently one of the most successful in the UK. Gordon loves self-development and helping others, enjoys travel and family time. He is now learning how to fly planes and pursuing a speaking career!\n \nLearn How to Become Black belt in Business.\nLearn -Develop - grow and you will succeed.\n \nCONTACT METHOD\nG Force Martial Arts\nSee omnystudio.com/listene\n See omnystudio