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In today\u2019s episode, Gordon dives into Facebook marketing and how you too, can super-charge your martial arts business simply by learning how to master the art of Facebook advertising. Discover how 90% of the interest and engagement you\u2019re currently getting on Facebook is getting mopped up by your competitors.\nGordon shows you to quickly and easily plug and play with Facebook marketing, nurture your audience, increase your exposure and open the door to a phenomenal return on investment. Hear how to constantly and consistently push out valuable content online, in order to see your influence grow and build a following that you can nurture into future students.\nKnowledge is not power, applied knowledge is power\u201d\nKEY TAKEAWAYS\nUse Facebook like a real marketer and stop trying to get your leads for free. If you learn it correctly and leverage Facebook marketing you will be way ahead of the competition. You\u2019ll be able to target people\u2019s pain and attract the masses to your school.\nFocus your Facebook marketing on those that engage with your post, but don\u2019t take action. Keep putting out value to your audiences timeline until they buy.\nIf you play the right game with Facebook and know your audience you\u2019ll increase your engagement and grow your student base.\nTarget a \xa320 conversion to getting a new student into your school, then look at the lifetime value of a student. This can be over \xa37000 ROI. Start considering the lifetime value of your students and play the long game with your Facebook marketing.\nBEST MOMENTS\n\u201cIt does now cost more money to advertise on Facebook, but it\u2019s a good thing overall because the ROI is still ridiculously cheap if you do it right\u201d\n\u201cDon\u2019t keep selling, keep sharing. Share the story of your school and over time you\u2019ll start to see engagement\u201d\nVALUABLE RESOURCES\nGordon Burcham - The Business Of Martial Arts \nFacebook Online Bootcamp with Gordon Burcham\nABOUT THE HOST\nGordon Burcham is a best selling author, 3 x World martial arts champion and award winning Martial arts school owner. He has helped 1000\u2019s of Martial arts schools grow, and has over 20 years experience running martial arts schools.\nGordon has been training, teaching, and working in the Martial Arts industry for nearly twenty-five years. After earning his first black belt, he went on to win three consecutive World Titles against guys half his age. In 1998, in the midst of his competitive career, he launched his own dojo which still runs today. After retiring from the competitions, he decided to focus more on helping others in the MA business while still running his club.\nBurcham has trained with industry giants like Alfie Lewis and developed his street-smart business attitude working with top business coaches. He is now considered one of the foremost authorities on peak performance in the business-side of the MA industry. He has proven his techniques work through the transformation in his own personal life, athletic career, and business as well as those of his coaching clients. Burcham teaches that success is the result of forming good habits and moving forward.\nHe is a real-life success story going from bullied school kid to earning multiple world titles, and his MA school is currently one of the most successful in the UK. Gordon loves self-development and helping others, enjoys travel and family time. He is now learning how to fly planes and pursuing a speaking career!\nLearn How to Become Black belt in Business.\nLearn -Develop - grow and you will succeed.\nCONTACT METHOD\nWebsite - http://www.gforcemartialarts.comSee omnystudio.com/listener for privacy information.